Cinelli Bikes



Anyone interested in cycling would recognise this name. Cino Cinelli founded Cinelli Bikes when he was a professional cyclist. Although he was not an engineer (like Campagnolo, for example), he kept asking for improvements to his bikes. And that's how the company was born.

As most big bike manufacturers, to produce a wide variety of modern bikes and their components Cinelli works with their production partners globally. But, if you are looking for Italian manufacturing you can consider at least two bicycles – Laser Mia (carbon) and the legendary Supercorsa (steel). Both shown in the pictures on the left.

In the older days, this Italian bike manufacturer carved its global recognition for its exceptional steel bike frames. I know that some of this steel engineering and production is still taking place in Italy – but I am waiting for the company to clarify.

Since Cinelli sold his company to an industrialist Antonio Colombo there was a new focus on 'communicating Utopian Perfection' through innovative graphic design.

This started a new era – the 'New Cycling' movement, which does not want to conform to the tradition and norms in the cycling world any more. The idea is to merge daring design and sport, be different and full of character.

Consequently, you can see very bright and 'artistic' designs on their merchandise and communications. New fixed gear urban bikes are the pinnacle of this unique positioning, and it is attracting a new type of cycling fans.

INTERESTING STORY: There are so many interesting stories for a company with such a rich history, but I decided to talk about 'today'.

Cinelli's creative team is being 'thought challengers' on their graphic design as part of their New Cycling movement too. To promote Cinelli cycling events in local communities they went with re-creating a Soviet poster. It even reads CCCP – Cinelli Cycling Club Program (see in pictures on the left).

This post is part of the more informative and extensive EUROPEAN BIKE BRANDS page. See what else can inspire you.


Get Inspired By Italian Craftsmanship

There is a lot of magic in this country. Try our new tool helping you filter Italian products.


Guide With Unique Gift Ideas For Him

Making your hunt for gift ideas easy. We have a lot of ideas how to make them excited.


Simple Guide To Swiss Watches – So What Sets Them Apart?

How many Swiss watch brands can you name? Here is a simple guide on the brands and their watches.


Luxury, Fun And Unusual European Pens

Pens can be very exciting. As a proud owner of many great pens, I can share some secrets.

Get Updates

To Your Inbox

One email every three months, with the best findings, and the most interesting stories.

No monkey business. Full Privacy Policy.